Tech-tonic Shift: Microsoft’s AI Powerplay Disrupting Google and Apple’s Dominance

In the ever-evolving world of technology, Microsoft has recently taken a giant leap forward by releasing AI-based updates across its core products. It all started with the release of ChatGPT to the general public unleashing the power of Generative AI, and there was no looking back. This strategic move has positioned Microsoft as a dominant force, leaving industry giants like Read more

The Evolution of Agile Product Development with Next Generation Technologies

This entry is part 3 of 4 in the series Agile

Agile product development has come a long way since the Agile Manifesto was first introduced in 2001. With the rapid pace of technological advancements in recent years, the world of product development has been transformed. From cloud computing to machine learning and everything in between, the next generation of technologies has revolutionized how we build products. So, what are some Read more

The Rise of ChatGPT: A New Era for SEO and Digital Marketing?

Search engine optimization (SEO) and digital marketing have been around for decades, but the rise of artificial intelligence (AI) and language models like ChatGPT, is set to transform these fields in ways we never imagined. As AI-Language models become more sophisticated and capable of understanding human language, they could become the new front for SEO and digital marketing.

Improving IT Service Delivery: My Experience Driving an Agile Transformation

The world of IT services moves fast. Clients expect responsiveness, flexibility, and quick delivery of value. Sticking rigidly to traditional, sequential development processes can make it hard to keep up. I encountered this situation at a boutique IT services company that, despite having strong technical skills and established CMMI Level 3 processes, recognized the need to evolve its software development Read more

Driving Growth with Empathy-Driven UX: Elevating Conversion Rates in a MarTech B2B SaaS Platform

This entry is part 1 of 11 in the series Case Study

As a Product Manager, collaboration is at the heart of creating exceptional user experiences (UX). By working closely with UI/UX teams and utilizing specific tools, we were able to unlock the true potential of our platform and drive better conversion rates for our customers. In this case study, I will share my experience collaborating with UI/UX and other cross-functional teams with an Empathy-Driven UX approach, resulting in significant customer conversion rate improvements.

Mantra for Startups in The Modern World of Business

The quote “every new beginning comes from some other beginning’s end” is certainly relevant in everyone’s life, but it holds immense specificity when it comes to products and startups. If I go on stating examples like AirBnB, WhatsApp, YouTube, Instagram, etc., I will need more ink. The quote is a reminder that innovation and progress are cyclical processes. Entrepreneurs must be willing to let go of the past and embrace new ideas and opportunities to move forward. By doing so, they can build on the work of those who came before them and create a better future for themselves, their customers, and the world.

Storytelling: A Powerful Tool for Product Management

As a product manager, it’s essential to communicate effectively with stakeholders, team members, and customers. While data and numbers are crucial, storytelling can be a powerful tool in conveying the value of a product and its features. In this article, we’ll explore the importance of storytelling in product management and how it can help you succeed. 1. Connect with Customers Read more

The Scrumban Experiment That Boosted My Team’s Performance

This entry is part 2 of 4 in the series Agile

Scrum, Kanban, Test Driven Development (TDD), Scaled Agile (SAFe), and the list could go on when it comes to agile software development methodologies a team could adopt. The general candidates are Scrum for new feature development and Kanban for the maintenance teams when building an effective agile process. However, I have worked with contemporary methods like Design Thinking, User-centred Design Read more

Three Tips For Effective Remote Product Management

With the rising need for collaboration and ownership, Proctor & Gamble kicked off the Product Management role in 1931. The Product Manager role has evolved organically over the past decades while the world’s business runs in a digital-first economy. According to Linkedin, whether they are the FANG conglomerates through to unicorns and startups, the Product Manager role has scored the highest Read more

Why Naomi Osaka Pulling Out Of French Open Is The Mental Health Reality Check World Needed

This entry is part 3 of 3 in the series Mental Health

Before starting the French Open late last month, tennis starlet Naomi Osaka announced she would not be giving any media interviews. She shared that she has been suffering long stints of depression while fulfilling the answers to a horde of questions from media, being a superstar athlete. While this was a worrying matter for fans of the game already, the Read more