b2b - Abhinav Goel's Blog

Connecting Faster: Optimizing B2B Lead Conversion with an Intelligent Callback Widget

Abhinav Goel — Mon, 27 May 2024 19:17:34 +0000

In the world of B2B sales, especially for businesses relying heavily on inbound marketing, speed is everything. When a potential customer visits your website and expresses interest – perhaps by filling out a “request a callback” form – the clock starts ticking. Wait too long, and that warm lead quickly Read more

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Integrating for Insight: Architecting a Unified ESGRC Platform from Complex GRC Suites

Abhinav Goel — Sun, 28 Apr 2024 17:54:29 +0000

The business world is increasingly focused on Environmental, Social, and Governance (ESG) factors. For companies in high-scrutiny sectors like banking and energy, managing ESG risks, meeting complex reporting requirements (like SASB, TCFD, GRI), and ensuring overall Governance, Risk, and Compliance (GRC) is no longer optional – it’s critical. However, these Read more

The post Integrating for Insight: Architecting a Unified ESGRC Platform from Complex GRC Suites first appeared on Abhinav Goel's Blog.

Navigating B2B App Success in Emerging Markets: A Product Manager’s Journey

Abhinav Goel — Mon, 11 Dec 2023 09:07:00 +0000

Venturing into the dynamic sphere of B2B applications in emerging markets, I’ve navigated a journey enriched with both hurdles and triumphs over 14 remarkable years. My path has meandered through the realms of telecom, cPaaS, VoIP, and notably, the evolving landscapes of martech and ESGRC platforms. These experiences have afforded Read more

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